
What is Google Web Story?
Create Web Story on Google: Google Web Stories is a visually rich, short-form storytelling format developed by Google. They are told in somewhat of a short form, mobile base, rich in visuals, and combine image and video media with text and audio. Similar to social media stories on Instagram or Snapchat, Web Stories are visually engaging and easy to consume. They can be discovered through Google Search, Google Images, and the Google app. Web Stories are part of the Google Accelerated Mobile Pages projects focused on providing users with extremely fast-loading content.
Topics or Examples of Google Web Stories
There are various topics which can attract viewers. The topics should be fascinating so the viewers feel motivate to see web stories. Some examples of Web Stories are given below:
- Travel Stories: A journey through a city or country, showcasing beautiful destinations with photos and videos of the scenario and with suitable sounds. You can also add some tips which guides people.
- Breaking News: Everyone wants to up-to-date with the latest news. You can make web stories of breaking news by summarizing it in way of stories in a visual format.
- Entertainment Stories: Make web stories on the release of movies, TV shows, and celebrity news. People often searches for latest dramas, movies, otts, etc.
- Fitness Stories: Everyone wants to be fit. By making web stories related to fitness, yoga, health exercises, home remedies, you can engage a large number of viewers.
- Recipie Stories: You can upload web stories of step-by-step guide on how to make a dish, with photos and videos of each step.
How to create Google Web Stories?
Google Web Stories are easy to create. To create Google Web Stories there are some simple steps which are given below:
- Choosing a Creation Tool: To create Google Web Stories, several creation tools are available. Some of most popular creation tools are: Google Web Stories Creator, WordPress Plugins, MakeStories, Unfold, etc. You can choose any creation tool as per your reference.
- Planning your story: Selecting the topic of the story is the most important step in creating Google Web Stories. Choose a trending topic for your story. Determine the main idea or message that you want to show. Identify your targeted audience. Create an outline of the story, like key points or scenes.
- Designing the Web Stories: After planning your story, design the web story using eye-catching images and videos. Use combination of text and animation to create an engaging experience. Make sure that your story is optimized for different mobile screens. Include polls, quiz or link to increase engagement.
- Optimize for search: Use keywords related to your story topic, and write a descriptive title and meta description to let search engines understand your story. Use alt text for images.
- Publish your story: After completing all the steps publish your story on a desired hosting platform such as Google Discover or your website. You can promote your web stories on various social media platforms. After publishing your story, engage with your audience by responding their comments and feedback.
Advantages of Web Stories
Google Web Stories offer various advantages, for both creators and consumers. Some advantages of Google Web Stories are given below:
- Engaging and Interactive Format: Google Web Stories are highly visual, combining text, images, video, and audio which creates engaging experience. It has features like swipeable slides and clickable links, which boosts user engagement.
- Mobile Friendly: Web Story is designed according to mobile screens with full-screen display, tap-through experience which provides a smooth user experience.
- SEO Benefits: Web Story that is properly optimized can improve search engine rankings and drive organic traffic.
- Increased Visibility: Web Stories can appear in Google Search, Google Images, Discover, and the Google app, increasing the chances of reaching a wider audience.
- Faster Loading: Web Stories are built on AMP (Accelerated Mobile Pages) technology, which load quickly, providing a smooth user experience.
- User-Friendly Tools: Google provides an easy-to-use Web Stories editor, and there are various plugins and third-party tools available to ease the creation process.
- Monetization Opportunities: Web Stories support ad integration, which allows creators to monetize their content through ad placements. Even creators can include affiliate links with stories to generate revenue from product recommendations.
Conclusion
In this blog, we have given the complete information about Google Web Stories, how to use and how it helps in engaging the audience. I hope you have find this blog useful. If you want to get more such information related to digital marketing, then please visit our blog.